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shopper brain conference europe
DUBLIN, 25-26 October 2023
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Roeland Dietvorst



Roeland Dietvorst studied biological and cognitive psychology at the Erasmus University Rotterdam and finished his doctorate in cognitive neuroscience at the Erasmus School of Economics. He is co-founder Neuro Labs, the Neuromarketing research and consultancy insights and techniques from neuroscience applies to marketing issues.

Besides the business with Neuro Labs, Roeland teaches on the topic of Neuromarketing at the European Institute for Brand management (EURIB) since 2006 and teaches persuasion techniques in the training of the ISAM Erasmus University Rotterdam.