shopper brain conference
nEW YORK, June 7-8, 2018
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The Missed Opportunity
Beyond the design and placement of products, even beyond the nature of the physical environment, there is a factor that is powerfully priming and influencing the perception of the consumer. Daryll will share a new behavioral psychology model to quickly understand the motives of the shopper and how to best interact with them.Daryll Scott, Director of Human Technology, LAB