shopper brain conference - USA
nEW YORK, June 7-8, 2018

Call for Submissions

On June 7-8 2018 retailers, shopper marketing experts and neuromarketers will gather in New York, to learn more about the shopper's brain. Inspire participants from leading brands, retailers, e-tailers, catalogers, trade marketeers and retail industry consultants at the Shopper Brain Conference USA!

Inspire participants from leading brands, retailers, e-tailers, catalogers and trade marketeers at the Shopper Brain Conference!

We are looking for presentations related to shopper marketing with a link to:
a) consumer neuroscience
b) innovative behavioral research or
c) fresh shopper insights
d) new theoretical foundation

From the perspective of :
I) Retailers, etailers, wholesalers and distributors
II) Manufacturers' brands
III) Customer experience, store and display design
IV) In-store communications and marketing

Speakers can submit their details taking into account the following guidelines:
The proposal should not be longer than 500 words (est. 1 A4). Within this 500 words, please include:
- A short bio of the presenter(s) and organization
- Keyword set: choose (a max of 7) words that clearly describe the main idea of your work.
- Preferred presentation title
- Summary / content outline of max of 75 words and a detailed description
- A few lines on why this topic and presentation is new and exciting

Send your proposal to office@nmsba.com before December 15, 2017 latest

IMPORTANT NOTES (A) EXISTING KNOWLEDGE
This is the eighth edition of the Shopper Brain Conference. We will send out a flyer to the delegates where we will explain basic terminology and principles like 'system 1 & 2', and subconscious thinking (AKA 'the iceberg'). We expect from the audience that they are familiar with this theory (and will offer some offside reading if they would like to learn more). This means that you do not need to cover any of these principles in your possible contribution. 

IMPORTANT NOTES (B) AFTERWARDS
Attendees are attending the conference to learn.
We will share your deck with the audience the Monday after the conference
By submitting your proposal you agree that we will share your deck with the audience if your submission is selected.

Send your proposal to office@nmsba.com before December 15, 2017