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shopper brain conference europe
DUBLIN, 25-26 October 2023
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Rafał Ohme

Rafal Ohme (PhD) is a professor of psychology, expert in emotions, communication and brain research. He held a Fulbright scholar at Kellogg School of Management, at Stanford University he conducted research on unconscious emotions. Awarded by the President and the Prime Minister of the Republic of Poland, a honorary member of Executive Club. A finalist of Entrepreneur of the Year 2015 program organized by EY. He teaches in Poland at University of Social Sciences and Humanities and is a visiting professor at Renmin University of China and Stellenbosch University in Cape Town. Founder of NEUROHM, a company emerged from his innovative R&D started in 1997. NEUROHM is a research & advisory company to develop new consumer research methods for HR, sales, marketing & PR, that are licensed globally. It has licensed its methods to over 20 research companies around the world, including the US, Europe and Japan.

Rafał will talk about research that found that you can communicate your logo, without showing it. His keynote talk is entitled 'Invisible Brand Communication and the Brain'